
Chase Chappell Ecommerce Accelerator Course
Chase Chappell Ecommerce Accelerator teaches Facebook and TikTok ads, advanced Shopify, plus email and SMS playbooks built for DTC store operators.

Chase Chappell Ecommerce Accelerator teaches Facebook and TikTok ads, advanced Shopify, plus email and SMS playbooks built for DTC store operators.
By the end of this course, you’ll be able to:
Preview the course structure before buying. Downloads unlock after purchase.
Chase Chappell Ecommerce Accelerator is a video-led DTC paid-ads program that teaches Facebook ads, TikTok ads, advanced Shopify, plus email and SMS playbooks for store operators scaling beyond Meta only. The course is built around the dual-platform media-buying model Chappell runs at his agency, with TikTok ads coverage sitting alongside Facebook campaign work rather than as a bolt-on module. Expect roughly 30 hours of structured video lessons plus a live Q&A cadence for around six months.

The curriculum is built around how Chappell Digital, a Facebook and TikTok media-buying agency, structures DTC campaigns across both platforms. Operators get the paid-ads side wired into Shopify mechanics and lifecycle messaging through email and SMS, which is a wider scope than most single-platform paid-ads programs on Learzo like Ben Heath's Facebook Ads Insiders. The Chase Chappell Ecommerce Accelerator pairs the recorded curriculum with twice-weekly live Q&A sessions and a private community space where store operators share creative tests, attribution questions, and campaign-structure decisions in real time. Inside the program, the curriculum splits across paid-ads platforms, Shopify mechanics, and lifecycle messaging.
This course is educational and does not guarantee sales, ROAS, or revenue. Results depend on product, offer, ad-spend discipline, creative quality, store conversion, market conditions, and how well you apply the material inside your own accounts on the TikTok advertising platform and Meta Ads Manager. Learzo provides structured course access through your dashboard, with buyer protection for access-related issues.
DTC Shopify operators already running paid ads on Meta who want to scale beyond a single ad platform
Brands wanting to add TikTok ads to a Facebook-heavy stack without stitching the playbook together from scattered free tutorials
Existing 6 and 7-figure stores looking to refine campaign structures and creative testing cadence rather than start from zero
Media buyers managing client ecommerce spend who want a unified Facebook plus TikTok playbook across their roster
Operators comfortable with weekly creative testing, attribution work, and steady post-iOS measurement reviews
You are pre-product, without inventory or a live store running real orders through Shopify
You run a service business, coaching offer, or agency funnel rather than a physical-product ecommerce store
You sell purely through organic or SEO channels and do not plan to fund paid ad tests across Meta or TikTok
You have never launched a Meta ad set, since the curriculum pacing will outrun beginners who need ads fundamentals first
You want a single-platform Facebook-only deep dive rather than a broader DTC stack that pulls in TikTok, Shopify, and lifecycle
The Chase Chappell Ecommerce Accelerator lands best with operators who already have a live Shopify store and recent Meta paid-ads experience, since the curriculum pace assumes campaign basics are in place. Expect to engage with the live Q&A cadence and community feedback loop for several months, and budget for consistent ad-test spend. Operators comparing this with the organic content acquisition angle of Sunny Lenarduzzi's YouTube for Bosses should treat that as a different traffic lane rather than a substitute.
Chase Chappell Ecommerce Accelerator is a video-led DTC paid-ads program that covers Facebook ads, TikTok ads, advanced Shopify, plus email and SMS marketing for ecommerce store operators. The course also includes a twice-weekly live Q&A cadence with the creator for around six months and a private community space alongside the recorded curriculum.
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Chase Chappell Ecommerce Accelerator Course

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