Ben Heath Facebook Ads Insiders: Full Meta Ads Course
Ben Heath Facebook Ads Insiders is a self-paced Meta advertising course covering ad setup, targeting, creative, funnels, and scaling for business owners.
$34.00
$34.00
Ben Heath Facebook Ads Insiders is a self-paced Meta advertising course covering ad setup, targeting, creative, funnels, and scaling for business owners.
By the end of this course, you’ll be able to:
Preview the course structure before buying. Downloads unlock after purchase.
Ben Heath Facebook Ads Insiders is a self-paced Meta advertising course that walks through Business Manager setup, audience targeting, ad creative, funnels, and scaling for business owners and marketers running their own ad accounts.
The course is structured as a sequence of eight core modules that mirror a real campaign build. It moves from account groundwork and the Facebook Pixel, through ad strategy and campaign-level choices, into audience targeting, delivery optimization, and ad creative, then closes with sales funnels and a workflow for analyzing and scaling what performs. Because Module 7 treats the funnel as the destination for paid traffic, the material pairs naturally with offer-building work like Russell Brunson's Course Secrets program.
Module 6's headline and creative coverage, in turn, applies the kind of craft taught in depth in Copyhackers' Copy School training.
The curriculum is drawn from the workflow Ben Heath runs at his own Facebook and Meta advertising agency, and it suits people who want one structured system rather than scattered tips. This course is educational and does not guarantee ad performance, leads, or revenue. Results depend on your niche, offer, budget, creative quality, market conditions, and how consistently you apply each module inside your own Ads Manager.
Ben Heath Facebook Ads Insiders covers Meta advertising end to end across eight core modules. Module 1 starts at the setup stage, with Business Manager accounts, the Facebook Pixel, and ad policies that are documented in Meta's official advertising resources. From there the course moves into selecting an ad strategy, choosing campaign objectives and budget settings, and building Custom Audiences and Lookalike Audiences. Later modules handle ad delivery and placements, high-converting creative across formats including video, sales funnels and retargeting, and a data-driven process for optimizing and scaling campaigns.
Alongside the core path, Ben Heath Facebook Ads Insiders adds a set of topic bonus modules: an Instagram Profile Method, a Tiered Advertising approach, Omnichannel Marketing, Instagram Ads Insiders, a Lead Magnet Masterclass, and an Affiliate Corner for promoting affiliate offers with paid social. A further bonus module focuses on adapting campaigns to Meta platform changes and privacy-update strategies, and the course states this module receives ongoing additions as Meta evolves.
Business owners who run their own Facebook and Meta ad campaigns and want a repeatable system
Marketers and freelancers managing paid social for client accounts
Agency operators looking for one documented Meta ads workflow to standardize on
Ecommerce and lead-generation businesses that rely on paid placements to reach buyers
Beginners who need to set up Business Manager and the Facebook Pixel from scratch
You rely purely on organic social and have no ad budget to put behind campaigns
Your focus is Google Ads or search marketing rather than paid social
You specifically want TikTok or another non-Meta advertising platform
You want a done-for-you service rather than the skill to run campaigns yourself
You prefer short, single-topic tutorials over a full end-to-end curriculum
Ben Heath Facebook Ads Insiders gives the most value to learners who will apply each module inside their own Ads Manager rather than watch passively, and who have an active or planned ad budget, since the methods are built around paid placements. Meta changes its ad platform often, so treat any course as a living reference. Learzo provides structured course access through your dashboard, with buyer protection for access-related issues.
Ben Heath's Facebook Ads Insiders is an online video course covering Meta advertising end to end. It moves through eight core modules, from Business Manager and Pixel setup to ad strategy, campaign structure, audience targeting, delivery, creative, funnels, and scaling, plus topic bonuses on Instagram ads, lead magnets, and more. It suits people running their own Facebook and Meta ad campaigns.
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Ben Heath Facebook Ads Insiders: Full Meta Ads Course
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